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Dom Pérignon Unveils "Creation is an Eternal Journey" Campaign Showcasing Seven Icon

  • Wilson Lim
  • May 12
  • 1 min read

Dom Pérignon is commemorating its influence on the global art landscape by including seven innovative artists in its “Creation is an Eternal Journey” campaign.


Image: Collier Schorr
Image: Collier Schorr

Dom Pérignon remains the quintessence of luxury champagne, consistently celebrating artistic genius through exclusive bottles and collaborations.



Dom Pérignon engages Zoë Kravitz, Clare Smyth, Tilda Swinton, Alexander Ekman, Takashi Murakami, Anderson .Paak, and Iggy Pop to reinforce the brand's artistic vision. Captured by American photographer Collier Schorr, the seven artists are shown with Dom Pérignon bottles in an interactive promotion.



The "Creation is an Eternal Journey" campaign fosters a close relationship between the bottle and the creator, cultivating the next generation of Dom Pérignon icons with a heightened dedication to art and culture.


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