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Grooming


Unveiling the New Men’s Fragrance, Intuition by Aramis, to Basketball Enthusiasts at Marquette
The college town of Global Ambassador Dwyane Wade provided an ideal setting for residents to engage with the new men's scent. Intuition by Aramis Dwyane Wade, serving as the global ambassador for Intuition, imparts a revitalizing vitality and confidence to Aramis Fragrances' latest offering, thereby enhancing the brand's legacy. Aramis was initially launched in 1963 as a distinguished legacy men's grooming brand characterized by subtle elegance. The brand is now redefined for


ELOREA's "Resonance" Fuses Tradition and Modernity Across Four Unique Fragrances
The fragrances comprise “Bae Frais,” “Silk Bouquet,” “Cloud Daze,” and “Royal Resin.” ELOREA ELOREA, a modern Korean perfumery based in New York, has unveiled its latest collection, “Resonance,” a four-part fragrance series that reinterprets Korea’s rich olfactory legacy in a contemporary manner. Created in partnership with four acclaimed perfumers, each fragrance is inspired by Korean cultural traditions and natural elements, while also embodying the many international herit


Hermès Expands Hermessence Line with "An Oriental Dream" Fragrance Chapter
Hermès augments its Hermessence range with "An Oriental Dream," featuring three new perfumes by Christine Nagel. Hermès Hermès’ Hermessence collection presents its latest installment, “An Oriental Dream,” with three new perfumes that engage in a discourse with the East. Crafted by Christine Nagel, Director of Olfactory Creation at Hermès, the fragrances delve into the opulent and diverse terrains of an imagined Orient, transcending the limits of olfactory artistry with sophis


Rite of Way Broadens Its Archetype-Inspired Fragrance Collection With “Rising Sun”
The fragrance is composed of layers of cardamom, sandalwood, tobacco, and tonka, inspired by the path of becoming. Rite of Way The contemporary fragrance brand Rite of Way, located in New York, has introduced its second scent, "Rising Sun." This release signifies a new phase for the company, established earlier this year by Alex Brands, the former Head of company Marketing at Madhappy. “Rising Sun,” a sequel to “Outer Realm,” is structured as a narrative of transformation div


Intuition by Aramis Introduces a Revitalizing Fragrance to the Streets of New York City
Saeed Ferguson presents a new invigorating fragrance for males to urban dwellers and solicits their impartial evaluations. Aramis Aramis,...


TAMBURINS Unveils “Sunshine” Perfume Collection: From Forest Trails to Puppy Embraces
The packaging features bottles designed in the form of a paw and a dog bone chew. TAMBURINS TAMBURINS is poised to launch its latest...


Aēsop Investigates the Notion of Celestial Amber with the Release of “Above Us, Steorra” Eau de Parfum
It comprises layers of bergamot, cardamom, elemi, Cypriol Heart, labdanum, frankincense, and vanilla. Aēsop Aēsop is poised to launch its...


Acqua Di Parma's "Gelsomino a Freddo" Fragrance Is Produced Via The Traditional Cold Enfleurage Method
The launch encompasses candles, diffusers, and bath & body items. Acqua Di Parma Acqua di Parma’s latest offering, “Gelsomino a Freddo,”...
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