Ronnie Fieg Unveils Kith Chicago

The big opening is scheduled for this weekend and will showcase the premiere of a new ASICS cooperation.

Ronnie Fieg

In under fifteen years, Ronnie Fieg has transformed Kith into a lifestyle empire. Kith has consistently elevated its products through coveted sneaker collaborations and high-end fashion collections. Following the establishment of its new members' club and a collaboration with the New York Yankees featuring Jason Alexander, Fieg has unveiled Kith's next flagship store: Kith Chicago.

Ronnie Fieg

A recent Instagram post from Fieg outlines both Kith Chicago and an eight-shoe ASICS collection set to launch at the store. A common thread connecting New York and Chicago is the World’s Fair. This worldwide exposition has occurred in both towns over the years and serves as a source of inspiration for the previously stated ASICS project. Following the evaluation of 36 sneaker samples, a curated selection of eight has been established, featuring premium finishes that pay homage to diverse places and nations. Four GEL-LYTE IIIs, one GEL-LYTE III.I, one GEL-MAI, one GEL-KAYANO 12.1, and one Chicago flag-themed GEL-KAYANO 14 have been meticulously designed with distinctive co-branding elements included throughout.

Ronnie Fieg

Kith's new "World's Fair" collection will launch at Kith Chicago on Saturday, October 4. A global debut is reportedly imminent. Prior to the store's big opening on the 4th, a special event in the flagship will occur on the 3rd, showcasing a Ronnie Fieg-led ASICS panel, several ASICS collections, and additional features. Admission to the event will be allocated to chosen Kith Loyalty members participating in an impending drawing. Remain attentive for additional information and a comprehensive overview of the collection.