Essential Information Regarding the Louis Vuitton Beauty Launch

A new competitor has emerged in the premium cosmetics sector, poised to attract the ambitious consumer. La Beauté Louis Vuitton is a highly anticipated cosmetics brand.

Their initial collection of tools comprises 55 Rouge lipsticks, 10 Baume lip balms, eight Ombre eyeshadow palettes, and associated leather accessories, including a lipstick-sized trunk and a whole vanity box that accommodates the entire La Beauté line.

Conceived by the renowned Pat McGrath, who has also been designated as the Cosmetics Creative Director of the House. Her mission, akin to that of Nicolas Ghesquière and Pharrell Williams, is to interpret the artistry, cultural vision, and heritage of the House, encapsulating its essence throughout beauty lines. The McGrath blueprint is well integrated into the La Beauté kit.

The LV Rouge collection presents 27 creamy satin tones and 28 velvety matte shades, each providing deeply pigmented color. The lipsticks' formulation incorporates skincare components, including shea butter and hyaluronic acid, to enhance wearability and comfort. The matte finish is formulated to endure for 12 hours, but the satin finish offers hydration for up to 24 hours. The LV Ombre eyeshadow palettes consist of four tones each palette. The shade range encompasses radiant beiges to matte burgundies that are richly pigmented while maintaining a user-friendly application method, attributed to the inclusion of squalene and camelina flower oil extracts in the ingredient list.

It extends beyond mere formulation. All La Beauté products are housed in lustrous, golden, refillable packaging created by Konstantin Grcic. Each item exemplifies excellence in product design. The aluminum and brass casing, along with the locking mechanisms, impart an ultra-luxurious aesthetic to the product range, designed with the consumer in consideration.

The extensive consideration and research invested in refining the LV beauty experience incurs a cost. Lipsticks and lip balms are priced at S$220 each, whereas the eyeshadow palette is S$345. Incorporating opulence into high-end cosmetics.

La Beauté Louis Vuitton will be only launched in China on August 20th, 2025, excluding the eyeshadow palettes. The global launch is scheduled for August 29, 2025, at select Louis Vuitton locations and on their website.