Commemorate Unity with Armani Beauty's Stronger With You Pop-Up

True beauty originates from within. However, the multiplication and proliferation of that beauty are the essence of unity.

“I believe that true beauty comes from within.” This succinct statement, articulated by the renowned Giorgio Armani, has evolved into a guiding principle that governs the operations of his beauty brand, Armani Beauty. However, the launch of the label's Stronger With You fragrance amplifies the concept of inner beauty through the ideals of unity.

Introduced in early April, the scent collection comprises a succession of olfactory tributes, each honoring the tenets of contemporary masculinity. The potent aroma may be a recent addition to the men's fragrance industry, however it does not explicitly assert this identity. Harnessing the liberating essence of camaraderie, Armani Beauty introduces a trio of fragrances characterized by warm vanillas and amber woods: Stronger With You Eau de Toilette, Stronger With You Intensely, and Stronger With You Absolutely. The new fragrance collection transcends conventional masculine themes, with vibrant accords of vivid pink pepper and subtle lavender that elevate the heavier notes of amber, rum, and cardamom.

In celebration of the debut of Armani Beauty's exquisite and sophisticated fragrance compositions, the brand has introduced the Armani Beauty Stronger With You pop-up. The pop-up is situated in the Central Business District at Dashi Go-Go in CapitaGreen, with an immersive photo booth, scent sample, and a special cocktail hour. Reaffirming the scent line's adoration for love, these homages to unity aim to harmonize and amplify all aspects of attachment. Guests can anticipate experiencing the allure and captivating vitality of the new Armani Beauty Stronger With You fragrance range from April 23 to 25, 10:30 PM to 3 AM at Dashi Go-Go, 138 Market Street C.O.T.U, Level 39 CapitaGreen, Singapore 048946.