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Bugatti and Jacob & Co. Introduce the Tourbillon and Tourbillon Baguette

  • Wilson Lim
  • Aug 25
  • 1 min read

The diamond-set Tourbillon Baguette is limited to 18 units globally.


Jacob & Co.
Jacob & Co.

Bugatti has once more merged hypercar engineering with haute horlogerie, introducing the Bugatti Tourbillon and Bugatti Tourbillon Baguette, developed in collaboration with Jacob & Co. Both clocks reflect the essence of Bugatti’s latest hypercar, embodying its technical craftsmanship and innovative attitude.


Jacob & Co.
Jacob & Co.
Jacob & Co.
Jacob & Co.

The Bugatti Tourbillon watch reinterprets the hypercar's dashboard, with Jacob & Co.'s swiftest 30-second flying tourbillon on the left of the dial, a central hour-and-minute subdial, and a complex 80-hour power reserve indicator. A notable characteristic is the sapphire-crystal engine block mechanism, with 16 titanium pistons driven by a 22.37 mm crankshaft. Upon pressing a button, the pistons activate, emulating the intensity of Bugatti’s V16.


Jacob & Co.
Jacob & Co.
Jacob & Co.
Jacob & Co.

The watch’s case, measuring 52 x 44 mm, reflects Bugatti’s design aesthetic, with elements like as its grille and rear wing, along with sapphire “windows” on the sides that showcase the mechanism. The Bugatti Tourbillon Baguette epitomizes exclusivity for collectors, with 328 baguette-cut diamonds, 18 rubies, and an 18K white gold casing, embodying the sophistication of haute joaillerie. Only 18 units will be manufactured.


Jacob & Co.
Jacob & Co.

“Bugatti and Jacob & Co. collaboratively advance the frontiers of engineering and artistry,” stated Wiebke Ståhl, Managing Director at Bugatti International, further asserting, “Each creation is a masterpiece intended to last for generations.”


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