Audemars Piguet Opens AP House Atlanta

An immersive 10,000-square-foot space uniting horological craftsmanship with refined Southern charm.

Audemars Piguet

Audemars Piguet has declared the inauguration of its latest AP House in Atlanta, signifying a substantial enhancement of the brand's experience retail strategy in the United States. Situated in the core of Buckhead Village District, the approximately 10,000-square-foot area encompasses two levels and includes a wrap-around terrace that overlooks one of the city's most vibrant cultural and hospitality hubs. Envisioned as a “home away from home,” AP House Atlanta integrates the Swiss watchmaker’s Vallée de Joux legacy with the dynamic essence of the American South, providing clients a personal setting to engage with the brand’s artistry and ingenuity.

Audemars Piguet

AP House Atlanta's design prioritises immersion and hospitality, integrating striking materials, intricate textures, and modern artworks to establish a sophisticated yet inviting ambiance. Guests may examine curated exhibitions of Audemars Piguet timepieces, partake in personalised consultations, and attend unique presentations that emphasise the craftsmanship behind the Manufacture’s creations. The room features a listening lounge and private gathering places, highlighting the brand's connection to music, art, and food.

The Atlanta debut, part of a global network of AP Houses in cities including New York, London, Tokyo, Milan, Singapore, and Hong Kong, embodies Audemars Piguet’s objective to establish cultural destinations that beyond conventional retail and promote community engagement. According to Louis-Gabriel Fichet, CEO of Audemars Piguet Americas, the House functions as a new regional center for aficionados to engage with the essence of the Manufacture's traditional craftsmanship.

Address: AP House Atlanta, 3009 Peachtree Road NE, Atlanta, GA 30305, United States